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  • Video Content – the PERFECT marketing medium for dental practices.

    The use of video content on the internet remains the fastest growing on-line trend – a position it has held now for four years and this trend is only going to accelerate further as the internet speeds improve and data allowances increase. In short the world is getting addicted to receiving much of the information […]


  • IDM Marketing Roadshow

    Is your internal and external marketing truly effective? Marketing plays a more important role than ever before in building and sustaining a successful dental practice. How and where you are found on the internet is an imperative part of communicating with your local community. Gaining new patients through print media is still relevant in many […]


  • Marketing Dentistry 2014 Exceeds Expectations

    Marketing Dentistry 2014 was held in three cities, attracting 8 CPD points and there were no expectations as it was the first of its kind. The event was dubbed a success as it was the most relevant and exciting dental event of 2014! To find out more about what people had to say about the […]


  • The Game Has Changed – Marketing Dentistry 2014

    I don’t think many dentists would disagree that the profession has seen significant changes over the past two to three years. We have experienced what could be described as the ‘Perfect Storm’ created by the end of EPC, corporatisation, a downturn in consumer confidence, the public’s addiction to digital mediums and a radical increase in […]