Print is a valuable communications tool when it comes to promoting and personalising your practice. In more recent years, many business have focussed much of their marketing through digital and online channels. While this is an imprtant and expanding area, it’s just as important not to forget about the value of print. An advantage of print is its extensive lifespan. A printed brochure, newsletter, flyer or practice portfolio will continue to promote the virtues of your practice long after the web browser is closed.