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The idea of paying for a fully qualified new patient who wants to move into some expensive treatment such as aligners or dental implants, is certainly […]

Word of mouth is by far the best form of marketing there is. Firstly, it does not require a financial investment like a newspaper advert or […]

It takes a lot of effort and usually quite a lot of money to attract new patients. You have invested years into staff training and motivation […]

Do you remember your first experience of a voice activated device? For many of us, it was reminiscent of Monty Python Hungarian Phrase Book Sketch (under […]

This year heralds my 17th year helping the dental professional, through proactive marketing solutions and my 17th year writing for this glorious publication. Over this time […]

As another year draws to a close, many of us will be contemplating what has gone well in 2017, what has not gone as well as […]

DM is best known for its work helping private dental practice owners achieve their commercial goals through the power of effective marketing strategies. However, IDM has […]

Ride for charity Ride of a lifetime, riding for life Dental Entrepreneur, Carl Burroughs is raising money to support Prostate Cancer & Men’s Mental Issues by […]

Whether we like it or not, ‘the business of dentistry’ is with us now forever. Great clinical skills and an empathetic nature are no longer all […]