28 June 2017
It’s official! The number one business concern for Australian Dentists is the acquisition of new patients. I think we are all aware that the changes to […]
31 May 2017
Whether you are an independent dentist in Bundoora or a chain of practices in the heart of Sydney, planning every aspect of your practice, and indeed […]
3 May 2017
The principle of getting free or low cost exposure in your local area is highly relevant to dental practices. There are numerous ways you can increase […]
26 February 2017
Gain the edge in 2017 by following essential marketing tips. Carl Burroughs explains to Australasian Dentist magazine what you can do to achieve the most out […]
20 February 2017
There is no right way to run a practice except for profitability of course, but practices are having to and will have to be much more […]
6 February 2017
Standing in the wine and spirits queue, a sign captures a shopper’s attention. The presenter is recommending a new wine, describing it as the “perfect complement […]
23 January 2017
Do you know the difference between smart and dumb marketing? Are you utilising all of your marketing resources to your advantage? Carl Burroughs explains to Bite […]
23 January 2017
Many practices will initiate a marketing activity that is doomed before it begins. Here are three questions to ask yourself to determine whether you are maximising […]
9 January 2017
Most marketing and advertising activities have a cost associated to them. In terms of internal marketing, these costs are usually low as creating such things as […]